CLIENT: PLASTIKS
YEAR: 2024
DISCIPLINES:
UX/UI Design
Graphic design
TOOLS:
Figma
Adobe (Photoshop, Illustrator)
The Pastiks Token website was designed to reflect its innovative and tech-driven nature, aligning with the vision of a blockchain-powered circular economy. Based on an in-depth user study, an intuitive and efficient navigation experience was developed, optimizing interaction with the platform. While the brand’s visual identity was already established, colors were strategically adjusted to enhance the modernity of the design and strengthen its digital impact.
The Figma development process included the creation of multiple URLs, ensuring visual and functional consistency across the entire digital ecosystem. Graphic elements provided by the company were seamlessly integrated, combined with a dynamic and futuristic structure that conveys trust and transparency. The result is a website that not only communicates the token’s value proposition but also invites users to be part of the transparent recycling revolution.
